Dr. Rüdiger Maas
CEO Institut of Generation Research
Rüdiger Maas studied psychology in Germany and Japan, and later philosophy. He earned his doctorate in information science with a thesis on the differing ways various generations perceive and process media. In 2017, Maas founded the Institute for Generational Research in Augsburg and is one of Germany's most renowned generational researchers. He is also the author of several Spiegel-Bestselling non-fiction books.
KEYNOTE
The Future of Generation
Description:
How are today’s younger generations – school pupils, apprentices, university students, and the workforce – growing up, and what will they need in the future? How will current developments transform our society and, by extension, these generations?
Generational researcher Dr. Rüdiger Maas will address all these questions in his presentation. He will offer insights and practical recommendations to ensure harmonious intergenerational relations in the future.
